San Francisco Boutique Hotels—Characteristics that Make Them Stand Out

Today’s travelers want more than just a generic experience. While convenience and comfort still rank at the top of must-haves, the globetrotters nowadays want to be astounded with new concepts and high culture. Posh San Francisco boutique hotels have come to address this growing need, effectively combing art, history, and fashion and integrating these into their designs to ensure an impression that lasts.

History of the boutique hotel

The boutique hotel concept first came out in the early 80s. The two first-ever boutique hotels opened in 1981. One was located in South Kensington, London, while the other was in Union Square, San Francisco. Over the years, the definition of a boutique hotel has varied considerably, but it does have a few primary characteristics that hotel owners and operators agree on.

Architecture and design

Distinction, style, and familiarity are the defining characteristics in a boutique hotel’s architecture and design. These hotels typically have clearly defined themes, which attract travelers looking for a unique experience.


The connection that guests develop with the staff of a boutique hotel is something that distinguishes this type of accommodation from larger brand-name chains. Most boutique hotel staff members make it a point to acknowledge guests by name.

Target market

Unlike large hotel chains that cater to people of any age and from all walks of life, boutique hotels usually target customers in their late 20s to mid-50s—people who are in the mid-to-upper income bracket.

Clearly, boutique hotels are not for everybody, and therein lies their allure. Consider yourself one of the rare few who are able to enjoy what boutique hotels in San Francisco, CA—like the Hotel Majestic—can offer.

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